Sr. Analyst (Remote)
United States

At Parfina, we create social-first ecosystems that help brands connect seamlessly with today’s modern consumer journey. Our integrated solutions combine strategy, talent, media, and technology with culturally relevant creativity to scale some of the fastest-growing digital brands in the world. We foster a fluid, creative, and growth-focused environment designed to empower you to apply your talents in a collaborative, open, and fast-paced culture. By staying at the forefront of digital innovation, we continue to drive our success and set the course for the future. At Parfina, we push boundaries, think beyond today, and deliver strategies that make an impact—and we’re only just getting started.

Our continued growth depends on exceptional people like you. While we consistently exceed expectations, we know that strong performance drives even higher standards. That’s why we’re looking for team members who are ready to rise to the challenge, contribute their best work, and help us keep raising the bar. Together, we can achieve more, innovate faster, and create meaningful results that propel both our clients and our team forward.

Position Overview:

Location: Remote / Work From Home
Job Type: Full-Time

Parfina is seeking a highly skilled Senior Analyst to join our Business Intelligence and Marketing Sciences team. This role is ideal for an experienced, analytical, and insights-driven professional passionate about transforming complex marketing data into actionable strategies that increase performance, enhance ROI, and support business growth. If you're looking for a remote marketing analytics job where you can make a measurable impact, this role is for you.

Key Responsibilities

  • Lead the development of strategic reports that translate complex datasets into clear, actionable insights that accelerate growth and optimize marketing performance.

  • Conduct advanced analytics, statistical modeling, and research (both primary and secondary) to identify trends, opportunities, and drivers of business outcomes.

  • Serve as a strategic data partner to cross-functional teams, providing recommendations that influence decisions across marketing, product, and leadership.

  • Build, manage, and optimize dashboards and reporting systems using BI tools to deliver real-time insights to stakeholders.

  • Ensure strong data governance practices by collaborating with tech, product, and data engineering teams to maintain accuracy, consistency, and compliance.

  • Identify opportunities to enhance analytical processes, streamline workflows, and implement best-in-class methodologies.

  • Gather, consolidate, and validate data from multiple sources to support high-quality analysis and strategic planning.

  • Mentor junior analysts, encouraging skill development, knowledge sharing, and high analytical standards.

  • Stay current with industry trends, marketing analytics innovations, and emerging technologies to strengthen strategic capabilities.

  • Lead stakeholder communications, presenting insights and complex analytical concepts in clear, accessible language to non-technical audiences.

Skills & Qualifications

  • Bachelor’s degree in Business, Marketing, Analytics, Statistics, Economics, or related field; Master’s degree preferred.

  • 5+ years of experience in marketing analytics, BI, or data analysis; agency experience preferred.

  • Experience working with DSPs, paid media platforms, and social media data (preferred).

  • Familiarity with brand tracking, Brand Lift research, and performance measurement methodologies.

  • Experience with Google Cloud Platform, Looker, Looker Studio, or similar BI tools.

  • Proficiency in analytics languages/tools such as Python, R, SQL, or related technologies.

  • Hands-on experience with marketing analytics tools like Google Analytics or Adobe Analytics.

  • Strong analytical mindset with the ability to extract insights and build persuasive recommendations.

  • Exceptional communication skills, especially when presenting data to non-technical audiences.

  • Ability to manage multiple deliverables in a fast-paced, deadline-driven environment.

  • High attention to detail, strong problem-solving skills, and commitment to continuous improvement.

How to Apply

Send us your cover letter and resume to: contact@parfina.co